Lutron’s Manhattan-based Commercial Experience Center is officially open for business. The facility offers architects, designers, contractors, developers, and building owners an immersive overview of Lutron’s lighting and control capabilities. Located in New York’s NoMad neighborhood, just off of Fifth Avenue at 3 E. 28th Street, the center is “designed with the customer journey in mind,” says Scott Hanna, executive vice president of Lutron. At the core of the center is the Lutron HXL approach, a philosophy of human centric lighting that employs four elements of lighting design—natural light, quality light, connection to the outdoors and adaptive and personalized control—to help people be, work and feel their best.
“The new center provides an immersive experience that reveals how lighting and controls can impact different space types and people’s sense of well-being,” says Hanna. Almost twice the size of Lutron’s original Penn Plaza location, the 5,500-sq ft center puts Lutron’s growing portfolio of solutions on display, including Ketra—dynamic smart lighting that mimics daylight indoors—and Limelight smart exterior lighting control. “We can now highlight more of our comprehensive, innovative product offering,” says co-president Ramin Mehrganpour.
The center is designed to meet the WELL Building Standard supporting occupant health and wellness in the built environment. It is available to visit by appointment and includes dedicated meeting and training spaces for Lutron clients and customers.