Ask an EP: Rinkinson Gohel

Ask an EP: Rinkinson Gohel
Ask an EP: Rinkinson Gohel
Rinkinson Gohel, Bliss Fasman Inc.

The lighting designer for Bliss Fasman Inc. in New York City reflects on the value of the local Section and the key to overcoming obstacles

Why lighting?
I went to Milwaukee School of Engineering (MSOE) and started getting interested while exploring the three specialty fields within architectural engineering: electrical/lighting, structure and mechanical. Lighting grabbed my attention and I wanted to learn more about a career in lighting, so in my sophomore year I started going to local IES Milwaukee Section meetings and took the ED-100 Fundamentals of Lighting class.

Then I started to notice and appreciate and criticize light more. I also started asking professionals at IES meetings questions and joined MSOE’s IES/NECA professional society. Since I wasn’t interested in the power-side electrical specialty and wanted to learn the poetics of design intent, I transferred to South Dakota State University and there I was able to get into higher level studio classes and learn the creative side of design. I give big credit to local IES Sections, which have been a great influence for me to be in lighting.

Favorite project?
So far, pilot-based warehouse lighting research on acute and subjective effects—such as focus or calm and alerting or energizing effects—in such a dynamic environment. While working on such a big project I learned a lot from my advisor, Meg Smith [Signify Research]. We were using top-notch research about visual and nonvisual effects of lighting and its metrics in the design and tried to evaluate Kit Cuttle’s proposed metrics in our project’s perceived brightness of illumination. The whole process was challenging and a great learning experience.

Best part of your job?
The process of designing and interchanging ideas without hesitation. While working at Signify, I studied new and ongoing research in lighting and tried to implement those into real world scenarios.

Biggest obstacle you’ve encountered?
Well, I have learned by making mistakes, but I always stay motivated. My biggest obstacle was transitioning from engineering classes, which are very technical, to core architecture design courses and studios. All the hard work and late nights were worth it, and I enjoyed the process, but I stayed motivated and that’s the key to overcoming the biggest obstacles.

Most important thing for the future of the lighting industry?
Promote lighting education to non-lighting professionals. It can be in the form of training, brochures, videos, posters, or other
written or online education for the general public, and it should be culturally and literacy-level appropriate.

Lighting is getting more and more complex day by day and with innovations in technologies, the shift toward the IoT platform is also important. These two things will have a future in the lighting industry, and if the customer knows more about lighting, they will ask more about it as a part of a service.

What’s next?
I am looking for new challenges as a lighting designer at Bliss Fasman Inc. in New York. I also plan to become a certified lighting designer and continue to explore the field of lighting.

EP Zoom Platinum Sponsor - $20,000

What’s in it for you?

  •    Sponsor 5 Students/Emerging Professionals and the EP Day presentation platform
  •    Visibility and awareness before breakout rooms and throughout the event
  •    Opportunity to present a live or prerecorded personal closing message (15 seconds-1 minute duration)
  •    Shout-outs throughout the event
  •    Recognition as an EP Program Sponsor on all event communication
  •    Recognition on the IES Annual Conference homepage
  •    Recognition on the IES Annual Conference Emerging Professional homepage

EP Sponsorship Opportunities

Sponsor students and emerging professionals to attend the virtual Annual Conference event or the in-person Street & Area Lighting Conference. Student and EP recipients selected by Emerging Professional Committee.

EP Breakout Room Sponsor - $8,000

What do you get?

  •    Sponsor breakout room for live engagement and networking during EP Day
  •    Opportunity to present a live or prerecorded personal welcome message (15 seconds-1 minute duration)
  •    Visibility and awareness at the start of the schedule
  •    Personalized zoom backgrounds for moderators
  •    Recognition as an EP Program Sponsor on all event communication
  •    Recognition on the IES Annual Conference homepage
  •    Recognition on the IES Annual Conference Emerging Professional homepage
  •    Opportunity to provide personalized swag to attendees and moderators

EP Game Sponsor - $5,000

What are the benefits?

  •    Sponsor live interactive game session(s) during EP Day
  •    Ability to use your personal game hosting platform for the game session (IES can provide platform if needed)
  •    Be a Game Co-Host
  •    Opportunity to provide personalized swag or selection of IES publications as prize options

1 X Event Sponsor - $5,000

What’s in it for you?

  •    Visibility and awareness before breakout rooms and throughout the event – graphic image of logo
  •    Opportunity to submit a prerecorded personal opening/closing message (15 seconds-1 minute duration)
  •    Shout-outs throughout the event
  •    Recognition as a Leadership Forum Sponsor on all event communication
  •    Recognition on the Leadership Forum homepage

6 X Breakout Room Sponsor - $1,000 – (1 for each of 6 Breakout Rooms)

What do you get?

  •    Visibility and awareness at the start of the schedule – [verbal announcement/thank you]
  •    Personalized Zoom background for moderators – [moderators must use if provided by sponsor]
  •    Recognition as a Leadership Forum Sponsor on all event communication
  •    Recognition on the Leadership Forum homepage

3 X Leadership Forum Kahoot Game Sponsor - $500

What are the benefits?

  •    Sponsor live interactive Kahoot game session(s) during LF Day
  •    Be a Game Co-Host (optional)
  •    Recognition as a Leadership Forum Sponsor on all event communication
  •    Recognition on the Leadership Forum homepage

1x Gold Sponsor- $25,000

  •    Recognition as a Gold Sponsor in a fourth (1/4) page placement for 2 months in LD+A magazine
  •    Recognition as Gold sponsor on event app and all event communication, excluding Registration and Daily Digest communications
  •    Full registration for two (2) to the Annual Conference
  •    Company logo and hyperlink placed on exhibitor page within event app

2x Keynote Sponsor- $10,000

  •    2-3 minute Opening
  •    Introduce keynote speaker
  •    Company logo and hyperlink placed on exhibitor page within event app

5x Virtual Break Sponsor - $6,000

  •    Provided graphic visible during break duration
  •    Recognition as Virtual Break sponsor on event app and all event communications, excluding Registration and Daily Digest communications
  •    Full Registration for one (1) to the Annual Conference

1x Opening Session Sponsor- $5,000

  •    90-second video prior to session start
  •    Company logo and hyperlink placed on exhibitor page within event app

1x Closing Session Sponsor- $5,000

  •    90-second video prior to session start
  •    Company logo and hyperlink placed on exhibitor page within event app

1x Society Update Sponsor - $5,000

  •    Recognition as Society Update sponsor throughout web
  •    Recognition as Society Update sponsor on event app and all event communication, excluding Registration and Daily Digest communications
  •    Full registration for one (1) to attend the 2021 Annual Conference
  •    90-second video prior to session start

1x Registration Sponsor - $5,000

  •    Visibility as sole sponsor on the registration page and in all registration focused communications
  •    Company logo and hyperlink placed on exhibitor page within event app

1x Daily Digest Sponsor - $5,000

  •    Visibility as sole sponsor in all Daily Digest focused communications
  •    Recognition on event webpage and communications as Daily Digest Sponsor

10x Event App Exhibitor Page Sponsor - $1,000

  •    Company logo and hyperlink placed on exhibitor page within event app