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Lighting tends to become a challenging portion of new construction projects without the right people working together in concert. The construction process comprising the lighting equipment sales channel, is highly segmented with many influencers participating. Understanding how these influencers differ and interact is valuable to understand the dynamics of the sales channel. This course shares real world stories from these influencers on the challenges and opportunities for how we can move forward to streamline the process for creating the best value in lighting for owners and occupants of the space.
SPEAKER:
Bob Cook has over 35 years of being a results-driven sales and marketing leader, and retired from JLC-Tech in 2019. He currently follows his passion of teaching business in higher education. Over the years, Bob has been committed to strong coaching and mentoring through specialized training programs such as Toastmasters International. No stranger to teaching, Bob has been proactive as an educator for more than 20 years.
RSVP DETAILS
This is a FREE Virtual meeting, but please RSVP so we can have an understanding of our audience.
Friday, February 17, 2022 | RSVP here! Deadline to RSVP is the event time. The link for the event will be in the Eventbrite online event page.